Disney and Universal are both up from 2019, too. The difference though is that Disney is mostly up because of increased spending due to higher prices. Universal raised prices by a crap ton for HHN, too. Unless I haven't been paying attention, SeaWorld is still rather cheap and hasn't gone the route of raising prices (at least not too much), which means there's still more room for growth.The really important thing in all this is how they are OVER their revenue numbers from 2019 but on 10% lower attendance. They've figured out how to further up their (already good) per cap spending. Their parks have always had some of the highest in park spending levels.
They could easily continue to press the pedal down on unique/prototype coasters and continue to offer a more relaxed atmosphere than the two bigsMaybe we've been underestimating Seaworld's potential based on their defensive behavior during the pandemic? With Howl-O-Scream Orlando, big strides away from Orca branding and animal-based entertainment, and projects continously in motion over there, maybe we see some ground being reclaimed in the central Florida space?
Good to see SeaWorld slowly becoming successful again. It's not my kind of park, but it's important that Disney & Universal have a bit of meaningful competition.
In the early pre-Blackfish days, the SeaWorld Parks would often try to emulate the Disney/Universal parks in order to attract them away for a dayThey really figured out the "cater to the locals/passholders" thing.
Riding a wave of record earnings, Orlando-based SeaWorld looks to grow
SeaWorld reported record revenue and earnings in its first quarter of the year as attendance at its theme parks roared back from the COVID-19 pandemic. The Orlando-based company is planning new pro…www.orlandosentinel.com
"The Orlando-based company is planning new projects, including theme parks, hotels and international expansion, as it looks to offer new experiences at its existing parks, executives said during an earnings call Thursday. They expect to share details later this year. "