This is representative of something larger that I’ve always found sort of interesting. For whatever reason, Blumhouse are very, VERY proud of themselves and their brand identity and Universal seems more than willing to push them as some kind of horror giant as well.
It’s not that I dislike them, but their legacy is mediocrity. They’re just “that horror studio that puts out like 20 movies a year, mostly just lazy sequels and incredibly derivative spins on the most overdone tropes in the genre”.
They have a couple exceptional and influential movies, but their pride in BEING Blumhouse has always confused me. It’s like they think their movies are far better received than they actually are. I’d love to see an easter egg from the bizarre horror version of Fantasy Island they made in 2020, such a weird project.