My wife is a huge Star Wars fan, and when word broke that a "Star Wars Hotel" was coming, she unequivocally said, "we're going."
But... The more she hears about it, the less inclined she's becoming to actually go. As she says it: "I don't want a cruise. I just a hotel themed to Star Wars." She doesn't want the LARPing or the scheduling. She wants a week-long vacation with room service, TV, an eat-whenever restaurant, and the freedom to just go where she wants when she wants. A locked in, 3-day, 2-day experience is actually turning her off.