But I’m not talking about how we feel about the people plunking down the money to go. I’m talking about how those guests feel about the experience and, as a result, how they feel about Universal. I don’t necessarily feel badly for people with the money to enjoy a luxury experience, but I do think it should matter to Universal how people feel about the money they’ve spent.
I also don’t think “well they should have known better!” is a great play in this business; at least, not from Universal’s perspective. It matters that guests love the brand; that’s why they’re willing to fork over all that money.