I just don't think Silent Hill is a mainstream heavy-hitter. It could definitely build up to being one over the course of the spec season, TLoU had a big surge with the HBO series. But it's gonna have to either capture a hungry audience like FNaF did or be legitimately great on it's own merits like TLoU, because otherwise a Silent Hill house feels about as likely to me as a Dead Space house. A pretty big horror franchise in it's own right, but also an aged one that the mainstream doesn't have a huge connection to just yet. More of a 'House of 1000 Corpses' than an 'After Hours Nightmare' imo.
And people like Wednesday, but it ain't Stranger Things.
And people like Wednesday, but it ain't Stranger Things.