- Sep 3, 2022
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It specifically says the new project is in Orlando. Very curious.Very possible - show producer and high tech interactive media experience. UC also does shows and other stuff, so it could be another regional entertainment project.
That's my guess reading that!
Or in F&F building. It would get more traffic and excitement if they put all their maquette's, art work and pre-merch in there.Wonder where it could be located? The most likely spots are probably the legacy store in CityWalk or the New York or Hollywood tribute store spaces in USF. I don't think it would be in IoA.
I'm hoping for a multi-part documentaryPlus an announcement video on Peacock.
If they want the most people to see it, Legacy Store feels like the best option. Plus an announcement video on Peacock.
People who aren’t searching for it don’t know Epic Universe is coming. Showing them there’s a reason to look forward to returning to the Resort while already on vacation here is effective for targeting your core audience: people you know visit Universal parks, because they’re at one.I don't see the need for a preview center? You can just do all that stuff online. I'd rather see that space used for something else tbh.
Wouldn't advertisements do the same thing? Billboards and posters and such, spread throughout the parks. A preview center just takes up valuable space.People who aren’t searching for it don’t know Epic Universe is coming. Showing them there’s a reason to look forward to returning to the Resort while already on vacation here is effective for targeting your core audience: people you know visit Universal parks, because they’re at one.
I don't see the need for a preview center? You can just do all that stuff online. I'd rather see that space used for something else tbh.
Putting all those props and models back into storage to collect dust would be a unfortunate.
Consequently, I'd prefer they use another space for a hypothetical preview center.
It's a "yes and" situationWouldn't advertisements do the same thing? Billboards and posters and such, spread throughout the parks. A preview center just takes up valuable space.
I’m sure that may be a component of it. But that’s a pretty old school method of marketing. I still remember a time before Super Bowl commercials and trailers were more popularly disseminated online. We’re in the age of algoritithms and influencers. We’re definitely going to see a targeted approach, both online, and hopefully in person.Ultimately, people will figure out Super Nintendo World is there and that’s all the marketing they really need.
I suspect a major super bowl ad with Mario, Dolores Umbridge, Toothless and Hiccup, and whatever collection of Monsters they decide to market with.
Oh ya Super Bowl is just part of it. I suspect vast majority of this will be done online or in media form.I’m sure that may be a component of it. But that’s a pretty old school method of marketing. I still remember a time before Super Bowl commercials and trailers were more popularly disseminated online. We’re in the age of algoritithms and influencers. We’re definitely going to see a targeted approach, both online, and hopefully in person.
Understood. So where would you put it?